couple opening a date night subscription box

Date planning inspo

date night subscription boxes: are they worth the hype

By Eleanor Blake

Published: 20 May 2025

“The best dates are the ones that feel like a delightful surprise, a little adventure in the everyday.”

Date Night Subscription Boxes: Are They Worth the Hype?

Remember those awkward silences on date night? The endless scrolling through restaurant reviews, the 'I don't know, what do you want to do?' dance? Yeah, me too. That's why when I first heard about date night subscription boxes, my ears perked up. Could this be the answer to banishing date night boredom forever? Or just another gimmicky product preying on our desire for connection?

Let's dive in, shall we? We'll explore what these boxes offer, who they're for, and whether they truly deliver on their promise of sparking romance and fun.

couple laughing on a date

couple laughing on a date | Image: Supplied

What Exactly Is a Date Night Subscription Box?

Okay, for those of you still scratching your heads, here's the lowdown. A date night subscription box is basically a curated experience delivered right to your doorstep. Think of it as a date-in-a-box. Each month (or however frequently you choose), you'll receive a themed box containing everything you need for a unique and engaging date night. That could include games, activities, snacks, recipes, conversation starters, and even ambiance-setting items like candles or decorations. I almost forgot that a couple of my friends talked about how some boxes send out books that you can read together!

The themes are super varied. You might get a murder mystery box one month, a cooking challenge the next, and a DIY spa night after that. The element of surprise is definitely part of the appeal. The great thing about them is that you could literally do it with your partner, family, or friends. They are not limited to just a 'couple'.

open date night subscription box on a table

open date night subscription box on a table | Image: Supplied

The Pros: Why People are Obsessed

  • Convenience is King (or Queen!): Let's face it, life is busy. Planning a creative date night takes time and effort, two things many of us are short on. These boxes eliminate the planning stress and deliver everything you need directly to you. All you have to do is open the box and enjoy.
  • Spice Up the Routine: Stuck in a Netflix-and-takeout rut? Date night boxes offer a fantastic way to break free from the monotony and try something new. They introduce you to activities and experiences you might never have considered on your own. My cousin and her husband told me that they have been going to the same italian restaurant for 5 years now! So, they definetly need to try these out.
  • Guaranteed Quality Time: In our hyper-connected world, it's easy to be physically present but mentally elsewhere. Date night boxes provide a focused activity that encourages you and your partner to disconnect from distractions and connect with each other. I can guarentee that it's a good idea to turn off your phone during this time!
  • Discover Hidden Talents (and Laugh at the Fails): Maybe you'll discover you're a whiz at solving puzzles, or that your partner is a surprisingly good cook. Even if things don't go perfectly (and let's be honest, sometimes they won't), you'll have shared a memorable experience and probably had a good laugh in the process. One time, I burned the popcorn so badly that the smoke alarm went off and scared my cats! So embarrassing.
  • Keeps things interesting: My best friend has been dating for 10 years and she said that it can be difficult to keep things exciting, so I will definetly tell her about these date night boxes!
couple laughing while playing a game

couple laughing while playing a game | Image: Supplied

The Cons: Not Always a Perfect Match

  • Cost Can Add Up: Subscription boxes can range in price from around $30 to $50+ per month. While that might seem reasonable, it can quickly add up over time. It's important to consider your budget and whether you're truly utilizing each box. I always try to ask myself: is this something that I will actually use?
  • Not Always Aligned with Your Interests: While the surprise element is fun, it also means you might occasionally receive a box that doesn't quite hit the mark. Maybe you're not into cooking, or you find escape rooms stressful. It’s important to read reviews and look for boxes that align with your general interests.
  • Potential for Clutter: Depending on the contents, some boxes can contribute to household clutter. Think about where you'll store the items after you've completed the activity. Are you really going to keep that half-used bottle of massage oil? (Okay, maybe you are...but you get the idea!).
  • Can Feel a Little Forced: For some couples, the structured nature of a date night box might feel a little contrived. If you prefer spontaneous and unstructured dates, this might not be the best fit for you. Sometimes, it is good to just relax and spend the night on the sofa while watching movies.
woman looking skeptical at a date night box

woman looking skeptical at a date night box | Image: Supplied

Who Are Date Night Boxes Really For?

So, are these boxes right for you? Here's a breakdown of who might benefit the most:

  • Busy Couples: If you're constantly juggling work, family, and other commitments, a date night box can be a lifesaver. It takes the pressure off planning and ensures you still prioritize quality time together.
  • Couples in a Rut: If your date nights have become predictable and boring, a subscription box can inject some much-needed excitement and novelty into your relationship.
  • Long-Distance Relationships: While you can't physically be together, a date night box can provide a shared experience that helps you feel more connected. Many boxes offer options for virtual date nights, allowing you to participate in activities together remotely.
  • People Who Enjoy Surprises: If you love the thrill of the unknown and enjoy trying new things, you'll likely appreciate the element of surprise that comes with each box.
  • People looking to spend time with family or friends: These boxes aren't limited to just couples. These can be perfect for spending time with people you care about!

If any of these descriptions sound like you, a date night subscription box might be worth exploring. I can guarantee that you won't regret it!

couple using a date night box in a long distance relationship on a video call

couple using a date night box in a long distance relationship on a video call | Image: Supplied

How to Choose the Right Box for You

With so many options on the market, it's important to do your research before subscribing. Here are a few things to consider:

  • Read Reviews: See what other customers are saying about the box. Pay attention to comments about the quality of the items, the creativity of the activities, and the overall value for money.
  • Consider Your Interests: Look for boxes that align with your and your partner's hobbies and interests. Are you foodies? Do you love games? Are you into DIY projects? There's a box out there for everyone.
  • Check the Theme: Some boxes have a specific theme each month, while others offer a more general selection of activities. Make sure the theme is something you'll both enjoy.
  • Think About the Commitment: Most subscriptions are offered on a monthly basis, but some also offer quarterly or annual options. Consider how often you want to receive a box and choose a subscription that fits your needs. I recommend starting off slow and building up from there.

I also think that it's important to consider the price of the box, because some can be pretty expensive.

person researching date night subscription boxes online

person researching date night subscription boxes online | Image: Supplied

So, Are They Worth the Hype? My Honest Opinion

Okay, after all this, what's my verdict? Do I think date night subscription boxes are worth the hype? Honestly, it depends.

If you're a busy couple looking for a convenient and creative way to spice up your routine, then YES, I think they can be a fantastic investment. They can inject fun, novelty, and quality time back into your relationship. But...if you're someone who prefers spontaneity, dislikes structured activities, or is on a tight budget, then they might not be the best fit.

Ultimately, the decision is yours. But if you're on the fence, I encourage you to give one a try. You might just discover a new way to connect with your partner and create some lasting memories. And hey, even if it's a total flop, at least you'll have a funny story to tell! I have a funny story about when my sister signed up for a subscription box, but it never showed up!

couple smiling and hugging after a date night

couple smiling and hugging after a date night | Image: Supplied

“The best dates are the ones that feel like a delightful surprise, a little adventure in the everyday.”

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